2016 Blog Goals

It’s good to have goals. I love writing goals, but I have to be honest: my way of expressing my anxiety is to get really, really lazy. I find myself paralyzed by the fear that I will do badly, that I won’t meet my goal, and therefore, that I shouldn’t even try. I experience the static, hand-wringing kind of anxiety. Some people have to follow a schedule, have to complete tasks, have to always be working. My anxiety turns me into, essentially, a sloth. 

I’ve been planning a post for ages on my process of setting very small goals to break myself out of my anxiety and depression loop, but for now, a simple explanation is that I often choose one thing to do every week and then build on it. For example, a few weeks after I had Forrest, I set the goal that I would change my clothes every day; then the next week, if I succeeded, I would try to shower every day; and then the next week, if I succeeded in both of those goals, I would try to leave the house 2-3 times a week. This sounds like the lamest form of baby steps ever, but I find these kinds goals much easier to digest, personally. 

For my blog, you may have noticed that I’ve recently started posting a lot more. That was a goal I set for myself in August: I wanted to post every week day. Once August was done and I’d successfully kept up blogging every day (usually writing everything in advance the week before), I set the goal that in September, I would keep up a process of scheduling tweets alongside blog posts a week in advance. In October, my goal is to start cleaning up my Instagram feed (a process I’ve already somewhat started) to better promote my blog. 

To be completely transparent, I want to share my goals for the last few months of 2016, so that I, the anxiety sloth, can stay accountable. 

October

As I said, my goal for October to clean up my Instagram feed to better promote my blog. I will, obviously, still share photos of Forrest because he is my number 1 main man. However, I want to start posting, at most, 3 times a day, plus Instagram stories. Here’s my content plan for Instagram: 

  • 0-1 Forrest post per day (this is entirely selfish & for my family) 
  • 1 blog-related post per day
  • 1 personal post per day (dinner, walking, thoughts, etc.) 

Hopefully, this will clean up my feed and allow my Instagram to be more than just a shrine to a baby named Forrest. 

November

I will share more about my goals for November later, but I’m going to be looking into switching from Squarespace to Wordpress. My Squarespace subscription renews in September, so I will keep Squarespace for at least another year. However, Squarespace is very expensive. Way more expensive than I really enjoy paying. That being said, Wordpress seems to be kind of a fight for me, especially with my insecure internet. I need to do some more research on the process. A breakdown of my goals for November: 

  • Keep up blogging, Twitter, & Instagram schedule 
  • Research Wordpress

December

My goal for December is entirely growth-based: I want to start sharing my posts on Pinterest more consistently and I want to see an increase in my traffic of at least 25%. I have a few ways that I want to do this, but they mostly include using my existing social media to better push traffic to my blog, participating in those Twitter chats that I know are important. 

January

Ok, not in 2016, but in January, I want to do something I’ve written about for a while now: I’m going to launch a newsletter. I’m going to change how I was originally going to do this, but I think it will work out really nicely. And hopefully, as my blog and brand grows, I can make positive changes in the direction I want to go. 


I’ll be checking in on these goals periodically in the coming months. Keep my accountable, ok?